Do you have Instagram? You may not even answer — every second active user of social networks has it. Instagram is the easiest way to tell the world about yourself. Stories on Instagram interest users no less than posts. Thanks to the regular use of stories, you can create the feeling that your subscribers know your business from the inside. But there is one condition — you need to upload not glossy photos, but ordinary pictures from the life taken right now.
How to Create Stories that Get a Lot of Views
Fighting for audience attention through stories is far from easy. Stories can be very different; it all depends on your imagination and the users’ interests. Let’s get insight into how the story ranking algorithms work, and how to be the first in your subscribers list, which in turn will help to significantly increase views.
Check analytics to see if you’ve noticed a general decrease in impressions or reach. Connect a business account to analyze stories and keep track of which topics get the most views, and which ones, on the contrary, are scrolled. Popsters will be helpful for deeper Instagram analytics. The service will help analyze any accounts; it will find the most popular content, the most suitable time for publications and other analytics data in a couple of clicks.
Post interesting things only
Try to make every published story interesting. Poor-quality content is quickly or completely scrolled through. After that, you will rank lower for people who have not shown interest in you.
Add hashtags and locations
If you’re looking for a way to reach highly targeted communities of actively engaged audiences. Why is this so important? Now even stories are sorted by tags so this is another chance to get to the top for free. Previously, accounts were promoted in this way.
Save your stories
Users like it when they can immediately find what they are interested in. Stories can become a kind of catalog of your products; the main thing is to arrange everything beautifully.
Do not post too often
It may sound like a pretty basic tip, but consistently posting can be one of the simplest ways to drive up story views. Limit yourself to 6-7 stories per day, such a way involvement will be maximized. The story is a format where content is consumed very quickly, people do not expect to spend a lot of time on your publications.
But do not use this method too often, because people may even unsubscribe from you due to constant notifications. Automated direct messages, comments. The service allows you to automatically post pre-written comments which can also contain a subscription invitation.
Remember about the quality of the content — recommendations on how to make unique and interesting stories are often published on the Instagram blog and specialized resources for marketers. In order to show your love, you can reward with special promotions, giveaways, and discounts that are only available to people that follow and check your IG Story on a daily basis.